HomeWork From HomeInstagram Bio Concepts for Freelance Writers: A Easy Information

Instagram Bio Concepts for Freelance Writers: A Easy Information

Are you a contract author seeking to up-level your on-line presence to draw new shoppers? An awesome place to start out is by tweaking your social media bios. Consider your Instagram bio as your elevator pitch. You’ve gotten 150 characters to inform your viewers who you might be, what you do and why they may profit out of your providers. We all know this sounds tough, which is why we’ve ready these Instagram bio concepts and step-by-step information so that you can observe!

Let’s discover why your Instagram bio issues, the ins and outs of crafting an efficient bio and a few Instagram bio concepts from different freelance writers 

Until you’re a mega-influencer, likes and followers aren’t going to pay the payments. So why trouble optimizing your bio? Right here’s why: social media platforms like Instagram aren’t nearly likes and follows. These on-line platforms give entrepreneurs like freelance writers a solution to get their title on the market and develop their viewers.

When finished correctly, your social media presence can attain lots of people and generate curiosity in your expertise and providers, which will be transformed into paying shoppers over time. 

Why your Instagram bio issues 

Your profile and bio are sometimes the primary issues potential shoppers see once they uncover your profile so it’s necessary to decide on your phrases properly.

First impression

Your bio is your likelihood to go away a memorable first impression. Simply as if you assembly folks in individual, you need those that come throughout your profile to go away with a constructive impression of you and your work. Your bio ought to mirror these targets. 


The engagement issue is two-fold. First, highlighting your achievements reveals your viewers how engaged you might be within the writing neighborhood. Second, your Instagram bio is a springboard for partaking together with your viewers. 

Set up belief

A well-constructed Instagram bio reveals your id as a contract author. With the correct care and a focus, your bio can immediately create emotions of authenticity, belief and set up you as an professional in your subject. 

Name-to-action alternatives

Your bio is the place you possibly can hyperlink to your web site and add a name to motion. Having these simply accessible makes it simple to your viewers to take motion, resembling subscribing to your publication, reserving a gathering with you or accessing your web site. 

One of many nice issues about your social media profiles is that every one of this occurs passively! By having an optimized bio, you possibly can generate leads in your sleep. 

How one can create an Instagram bio 

Your Instagram bio is like your digital enterprise card. You solely have a lot area to put the groundwork for future enterprise relationships. By using some key Instagram bio concepts, you possibly can optimize your bio to mirror what makes you distinctive, interact together with your viewers and appeal to shoppers.  Listed here are 10 steps to creating yours.

1. Deal with 

The precise deal with (username) helps folks discover your profile and will mirror who you might be and what you do. Select a easy, related {and professional} deal with that ideally matches your different social media usernames. 

2. Profile image

Your profile image will be your emblem or knowledgeable photograph of your self. Whichever you select, it needs to be a high-quality picture that represents you or your model and is definitely recognizable. 

3. Skilled title

It is very important outline your position as a contract author instantly. Your title and title needs to be at first of your bio if doable. In case you have a enterprise account, you should utilize the class characteristic, which reveals your skilled title on the high of your bio in a special eye-catching colour. 

4. Area of interest

Highlighting your freelance writing area of interest may help you appeal to your superb shopper. When you specialise in areas resembling journey, well being and health or pets, point out your distinctive focus in your bio to set you aside.  

5. Key phrases

Using search engine optimisation key phrases in your bio may help your profile rank larger in searches and produce extra visitors to your profile. Have your main and secondary key phrases current in numerous components of your bio for finest outcomes. 

6. Hashtags

You should use hashtags in your bio in a lot of alternative ways. They’ll present your persona, skilled pursuits or be custom-made to assist your viewers discover your work and shoppers.  

7. Contact information

Regardless that you possibly can ship and obtain messages inside Instagram, it’s nonetheless necessary to incorporate your essential contact data in your bio. You need to make getting in contact extraordinarily simple for the perfect likelihood of attracting and touchdown shoppers. In case you have a enterprise account, you possibly can add a contact button in your bio the place your data will be discovered with out taking over worthwhile bio area. 

8. Name to motion

A compelling name to motion in your bio is crucial for any freelancer. That is how you’ll information your viewers into taking the subsequent step and begin changing views and followers into shoppers. Your name to motion could also be a sentiment like “Let’s work collectively” or one thing extra direct like “Join my publication” or “Guide a name with me.” 

Together with hyperlinks in your Instagram bio provides many extra potentialities for a way your viewers can work together with you. Usually going hand-in-hand together with your name to motion, ship your viewers to click on in your “hyperlink within the bio” to entry your web site, portfolio, store, publications, and many others. To host a number of hyperlinks and maximize your bio, arrange a linktr.ee or one thing comparable. 

10. Story highlights

Story highlights are an effective way to indicate new and potential followers the kind of content material you submit. You may take outdated tales you have got posted and curate collections of associated content material which are featured on the backside of your Instagram bio with an eye catching cowl. 

Don’t overlook to infuse your persona into your bio and highlights (emojis will be nice for this!) and preserve consistency amongst your different social media platforms so your viewers will get a superb sense of you and your model. 

Instagram bio concepts for freelance writers 

Listed here are three inspirational examples of Instagram bio concepts from freelance writers energetic on this social media platform.

What’s working: @shrijitasom provides a transparent sense of who her superb shopper is and what she will be able to do for them. Her story highlights permit her viewers and potential shoppers to be taught quite a bit about her, providers and high quality of labor. 

What’s working: @kristinalopezwrites instantly tells us who she is and what she does with this straightforward deal with and we will see her skilled title and area of interest proper on the high. She prompts us to behave by clicking on her linktr.ee to get in touch and her story highlights characteristic her skilled and private pursuits. 

What’s working: @travellikeaprince’s profile successfully shows their area of interest in freelance journey writing by their deal with, textual content and cohesive story highlights. That includes a hyperlink to her finest work and offering an e-mail handle may help potential shoppers pattern her work and simply get in contact.

If you wish to optimize your social media presence as a contract author, begin by making use of a few of these Instagram bio concepts that will help you put your finest (digital) foot ahead and appeal to your superb shoppers. 



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